Kiehl’s Bones & Bonito

Virtual Influencer Campaign

Role: UE Generalist, Environment Artist

ZeroSpace partnered with Kiehl’s to turn their legacy mascot Mr. Bones into a virtual influencer on TikTok. The campaign launched in 2024 with creator Caitlin Reilly, featuring cinematic, character-driven 3D content creation in a stylized virtual world.

See it live

Unreal Render

Lab Interior Showcase

Final environment render created in Unreal Engine, shown here directly from the engine output.

Final Output

TikTok Campaign

Animated content created for Kiehl’s and released as part of the official TikTok campaign.

Credits

Studio: ZeroSpace
Creative Director: Hal Lovemelt
Technical lead: Juan Carlos Leon, Eric Chan
Producer: Audrey Perera, Elena Piech
Art Supervisor: Kevin Peter He
Technical Artist: Yilin Zhang, Derek Chan
Motion Capture Lead: Sammy Sords

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